1090 Warning: Those sending obscene messages and videos to women in UP may land up in jail

1090 women powerline

1090 Warning: Those sending obscene messages and videos to women in UP may land up in jail
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Beware! If you try to cast an evil eye on women then, UP police's 1090 will track you down immediately. UP Women Power Line 1090 has launched "Humari Suraksha" a digital outreach programme on Friday, to reach out to people in need.

During a press conference, ADG Neera Rawat elaborated on how the application works. She said that if anybody tries to harm women or young girls, either on-road or by sending obscene videos or messages on social media, then the poster of the accuse will be put up in the city as punishment.

This is done to strengthen CM Yogi Aditynath's Mission Shakti Yojna for women safety. It is kind of a digital chakravyuh to catch the molesters immediately with the help of the IP address.

Rawat further added that initially, the app was launched in six districts of UP. On receiving a great response, UP police have now launched Digital Chakravyuh in the other districts of the state as well

As per research, there are 11.6 million internet users in the state, all of them are under the target of 1090. So, if anyone tries to breach the security of women by sending obscene messages or videos on social media, a warning message will be sent to them immediately.

Posters in public places

To instil the fear among the molesters, IPS Raghavendra Dwivedi said that the posters along with slogans will be put up in the public places, especially on black spots across the state


Jisko sudhar naa payi masterji ki chadhi, uske liye 1090 ki hathkadi.

Chhichhore kai naa chalengye hathkande jaab 1090 chalayegi unper dande.

Alert Messages

If you want to get rid of goons, then call 1090.

Vipati mai sahara hai, 1090 humara hai.

Darne ki kya baat 10 hai tumhare sath.

The Uttar Pradesh police on Friday launched a new telephone helpline for women's safety and security to ensure their protection as well as empowerment, a senior official said. Named 'Women Power Line - 1090', the new helpline has been launched with the motto "Humari Surakhsa: Mobile haanth mein, 1090 saath mein," said Additional Director General Neera Rawat of UP Police's Women Powerline wing.

It is a digital outreach programme aimed at reaching people digitally and create awareness, she said while launching the new service.

We want to instil fear amongst offenders. But at the same time, we believe that the solution to women-related issues lies in impacting the minds and bringing a cultural change too," she said.

"The campaign will be spread in a phased manner to cover all net users and amplify our outreach among households, including rural and urban, and students and persuade them to join hands with WPL-1090 through digital platforms and spread the word," said ADJ Rawat.

Explaining shortcomings of traditional modes of outreach and positive factors of digital outreach, the ADG also shared a digital outreach roadmap, called "Digital Chakravyuh" which she said would help in creating a "360-degree ecosystem for women safety" in Uttar Pradesh.